How would you like to travel back in time to one of the most fabulously fashionable neighbourhoods in the world?
You don’t have to be a history buff to take advantage of the new Augmented Reality experience offered through In a Mayfair Fashion.
When you take the tour, you will learn about the history of Mayfair’s world-renowned hotels, townhouses, parks, gardens and squares. Discover the secrets behind the royal wedding flowers and the history of duelling dukes.
You can use the QR codes scattered throughout Mayfair to access an interactive map that shows the locations of eight augmented reality experiences that reveal the history of Mayfair’s fashionable past.
Once users have arrived at the AR locations, they can launch the tour, which overlays archive images and videos from the past over today’s locations, transporting the viewer back in time.
Among the eight locations are The Connaught Hotel, where early 20th-century balls and parties were held, and Browns Brook Street and Mercato Mayfair, where the Earl of Harewood’s high society wedding was held.
An interactive web-based map will also pop up to reveal what happened in that particular location, who was where and how it all came together to build Mayfair’s reputation as one of the liveliest places in London.
Kathryn Drysdale from Netflix’s hit TV series, Bridgerton, narrates the stories from across the iconic London locations, starting at Grosvenor Square – the home of the Bridgerton family and sport for Mayfair’s high society to see and be seen.
Mayfair’s shops and restaurants will also be joining the celebrations with various offers and experiences. All of which can be found by using the interactive map.
Sounds exciting? Find out more and start your In a Mayfair Fashion experience now.
